AI Insights · Timothy · January 2025
Top 5 Business Apps Performance in Brazil Q4 2024
Explore the performance trends of the top 5 business apps in Brazil for Q4 2024, focusing on downloads and active users.
In the fourth quarter of 2024, the top business apps in Brazil showed varied performance across weekly downloads and active user metrics. Here’s a detailed look at each app's performance.
Minha Claro from Claro Brasil demonstrated strong weekly downloads, peaking at around 213K in early October. Although downloads saw fluctuations, they closed the quarter with approximately 146K. Active users saw a significant surge, climbing from around 7.2M to nearly 14.9M by the end of December.
Microsoft Teams experienced a steady decline in downloads, starting at 165K and dropping to 45K by the end of the quarter. The active user count also decreased significantly from 10.5M to 6M.
Zoom Workplace saw a consistent weekly revenue, peaking at $22.6K in late September. Downloads varied, with a notable drop from 104K to 26K. Active users decreased from 5.4M to 2.3M throughout the quarter.
99 Motorista: Carro ou Moto maintained stable download numbers, ranging from 81K to 98K. Active users slightly increased, ending the quarter at 3.9M.
Uber - Driver: Drive & Deliver experienced a rise in downloads towards the end of the quarter, reaching 90K in December. Active users fluctuated but closed the quarter at approximately 4.5M.
These insights, sourced from Sensor Tower, provide a snapshot of the business app landscape in Brazil for Q4 2024. For more detailed analytics, visit Sensor Tower’s platform.